We are happy to introduce our new and improved website!
Our new website represents our growing business and reflects an accurate vision of who we are as individuals, a brand and a Canadian developer. The site tells our story through our work, our values and our good name.
Designed and built by 52 Pick-up Inc., this site took a minimalist approach that allows our projects and properties to take front row. This offers a simple and direct way to showcase what we do.
Breaking away from a traditional grid layout, the site gives the perception of flexibility – something we pride ourselves on as a company, through our years of experience working in multiple asset classes.
The design incorporates elements built from our existing brand. Diagonal lines across the site were introduced as a derivative of the hexagon that forms our Parallax logo. These lines will guide you as you navigate through the pages.
The new website will give our users a comprehensive experience through an interactive platform as it reflects our shifting focus as we continue to evolve and grow our business.
Stay tuned. Great things are happening at Parallax!